Without a doubt, anyone interested in social media marketing must constantly learn new ways to advertise because audiences are constantly changing. As marketers, we must follow this ardent audience wherever they go. The masses have taken to TikTok, and the good news is that the average person now sees three times the number of brands that they did a few years ago. The problem is figuring out how to get their attention.
For as long as the two have existed, there has been a relationship between music and advertising. Coca-massive Cola’s success can be attributed in large part to its association with music from various eras. You can use the power of music and free vitality on TikTok regardless of your brand.
So, do you need to hire a costly studio or a famous singer to bring your brand’s song to life? Obviously not. With the proliferation of technology and the creator economy, incredible music producers are creating audio beats and licensing them to a wide range of creators and brands. These are still on the rise, and most people are unaware of them.
Here are three ways to use licensable music to create a song that could help your brand or business.
License two beats before combining them into one
The idea of licensing two beats and combining them into one song to make a TikTok jingle is simple and extremely effective in practice. It will assist you in organically growing your business on the platform. Consider sampling two unrelated beats and then hiring a producer to combine them into one new moment to create a unique and fresh sound that can help you grow your TikTok audience and brand.
Any company looking to expand their brand on TikTok should consider creating a one-of-a-kind jingle to post on the app. You can create a catchy and recognizable tune that will help your videos stand out from the crowd by licensing two unrelated beats and combining them into one new sound. Giving users a reason to share your content with their friends and colleagues will help you attract new followers and encourage organic growth.
While you can license these two jingles and attempt to create a combined sound on your own, it’s often best to hire a professional producer to ensure that the final product is of high quality and maximizes its potential. You can create a powerful marketing tool to help you take your business to the next level with little effort.
Make a company jingle
Let’s face it: most corporate jingles are cringe-worthy. They are forgettable at best and extremely annoying at worst. But this does not have to be the case! With a little effort, you can create a cool and trendy company jingle that audiences will enjoy singing.
Hiring a professional songwriter and singer is essential. You’ll have someone who knows how to write a catchy tune and deliver it with style. Consider investing in a killer company jingle if you want to take your brand to the next level. It could be the best decision you ever make.
For those who are still confused about the advantages, here is a breakdown: A jingle is a short, memorable melody that is frequently used in advertising. Jingles are effective because they are memorable and can help customers recall your brand when it is time to buy. Although there are numerous methods for acquiring new customers, it is always prudent to consider cost-effective options such as this one.
Sample a phrase and turn it into a TikTok trend
There are numerous ways for your brand or business to go viral on TikTok by using custom audio beats, but vocal samples combined with audio beats are even more potent because they feel more intriguing to audiences. Most brands are unaware that there are now marketplaces dedicated to curating the best library of audio content for creators looking to expand online. These audio beats and samples can be licensed from online platforms such as Splice and WAVS.
Finally, to increase traffic to your TikTok videos, promote your brand’s song on other platforms such as YouTube and Instagram. By following these guidelines, you’ll be well on your way to creating a viral TikTok campaign that will propel your brand to new heights.
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